I have to admit when I first signed up for twitter about 2 years ago I just thought it was plain stupid. Back then I just did not realize the power of twitter.
I always say that we tend to ignore what we do not know. I thought as many other people think now about twitter that everyone posts about how they got a new dog or that I went to lunch today or even how they needed to go to the bathroom. People love to follow celebrities and people believe that they can kind of be a sort of paparazzi by seeing what celebrities do.
I made up my mind before I dismissed twitter as being stupid, I wanted to find out more about it. So I did. Read a couple articles, started to contribute. I follow a few people and wow did I learn the power of twitter.
Twitter is not many of the things people perceive it to be. It is basically a huge source of information instantly. I learned of Osama Bin Laden's death an hour before it was presented to the public. How, twitter. I learned of Skype's sale well before many through twitter. Information is shared through this forum instantaneously.
Now to the very important part of why real estate agents should use it. I was searching twitter for Boca Raton and found a person who tweeted how they were in the area the first time and went to this great movie theater in Boca Raton. I proceeded to tweet him and say that place is great. You should definitely try the upstairs premier. We had a couple tweet conversations and he mentioned that he noticed I was a real estate agent and he was unhappy with his current agent and would I be able to talk. I messaged him my phone number and last week he just made an offer of 1.4 million on a property. That one did not go through as of yet, but we are still negotiating. That is the power of twitter.
Twitter is about creating relationships. Contributing news, and helping people. Isn't that why we got into the business? That is why I got into the business.
Another example of how twitter works is that you basically become a reporter or journalist. I heard of Jim Mandich's death and immediately posted it to twitter. For those of you who do not know who Jim Mandich is he was a former Miami Dolphin player, and radio announcer many people in South Florida and around the nation respected. I was one of the first few that tweeted of his death. Because, Jim inspired so many people I was getting messages all over the world telling stories of Jim Mandich. It was really great to hear from people you did not know who shared that same common bond of inspiration.
As I said before, we tend to ignore what we don't know, but do not be one of those people who is stubborn and does not adapt to change until you will have no other choice but to join twitter.
Did we all think we would be texting today back in 2000? Did we all think the internet was a fad in 2000 or something that it has turned into today?
Do not be short sighted. Learn about twitter and start getting back to why you originally got into the business that is to help people.
David Serle
Vice President/Managing Broker
RE/MAX Services
561-912-3500 Office
561-912-3502 Direct
561-756-3104 Mobile
